our story
Hello & welcome to the 5 Percent Alliance! We are so grateful you stopped by!
let us ask you…Does this sound familiar?
You went into business searching for freedom of time & money, but you’ve found yourself working way more hours for way less pay?
Business is ok but feels like it’s all over the place. There aren’t any systems or structure & all of the operations run from a checklist in your own brain?
Business is doing well but you’ve hit a plateau. You’re stuck & aren’t quite sure where to go from here?
You know you’re meant for something bigger, but that breakthrough just hasn’t seemed to happen yet?
If you answered yes to any of these, then you’re in the right place!
Our mission at the 5 Percent Alliance is to decrease the statistical small business failure rate & increase entrepreneurial success, business longevity & financial security for small business entrepreneurs everywhere, by showing you the SIMPLE foundational systems & practices nobody else is talking about.
Hey! I’m Laurie!
And I’m the founder here at the 5 Percent Alliance & your favorite small business cheerleader! As a product of entrepreneurs & an entrepreneur myself with over 20+ years of experience building & running small businesses, I’ve witnessed first hand the downfall of so many small business entrepreneurs. They tell us that’s it’s poor cash flow, poor business management & lack of business planning, but I’m here to tell you that there’s a whole lot more they’re NOT telling you!
I’m here to share with you why small businesses REALLY fail, and the SIMPLE things you can do to avoid that. But I only want to work with those wide-eyed entrepreneurs who REALLY want it. The ones who are ready & willing to jump head first, go all in & not look back. I’m looking for the 5% who are truly ready to succeed & set the course for their lives & a legacy for their family.
Is that you? Then I really hope you’ll join me!
a little more about me….
I’m a momma of 2 fun-loving boys & wife to an amazing entrepreneur named Alex, who owns a drone videography & photography company called Los Angeles Aerial Image. He also has his private pilot’s license & together we own a small Piper airplane (Yup, a real plane! You’ll have to stick around to learn more about that). But on top of the 5 Percent Alliance, I am also the owner of a small business, called Gloria’s Garden. It is an online boutique of handmade gifts & favors for all of life’s celebrations. I started the business in 2015 after the passing of my grandmother, and named the business in her honor, and built it to become a multiple 6-figure company that is still alive & doing amazing!
Shortly after, while navigating motherhood & entrepreneurship, I created a planner for busy mom entrepreneurs to help us keep it altogether. Due to the pandemic in 2020, I could no longer reproduce my physical planner, but was able to pivot my services by creating a mastery class for mom entrepreneurs, which eventually turned into an AMAZING community of women that I mentored, and many of which I continue to mentor to this day in the 5 Percent Alliance! After being approached by countless other people, and knowing that I, myself, was meant for something bigger, I decided to take my knowledge & experience, and create just that. And that became the 5 Percent Alliance!
If you don’t find me working between one of my two businesses or speaking at events, you can find me with my little fam, RV’ing & having fun or relaxing at our cabin in Big Bear, California. I will usually have a book in my hands or listening to country music & having a beer or playing Uno with my boys. It’s the little things that make me happy! And I’d love to learn what makes you happy too!